25 Reasons to Redesign Your Website
Every business wants a good website. It’s the hub of all of your online marketing activities. Without a good website, you’ll never see important results from any online advertising campaign.
You are losing cash on a daily basis by not designing your website.
Here are 25 reasons why.
1. Your web design isn’t generating revenue, sales or leads
Your website isn’t generating any conversions. If your website receives traffic, however no conversions, this is often a problem. Your website may well be missing something vital that’s turning your website guests off.
2. Your website has no conversion funnel
You have no clue what your website conversion funnel is.
A conversion funnel is the stages a visitant navigates through your website so as to convert. Effective web designs outline conversion funnels. Starting from the business page of your website, you must know how guests can travel through your website to realize what they’re trying to find.
3. Your web design is out-of-date
You have not designed your website since dial-up Internet was the only way to get online. Or, you’ve got a brand new website that appears like a website created in those times.
As time progresses, shopper tastes and preferences change. If your web design is out-of-date and doesn’t build a good impression, get ready for the exit button. Your website isn’t finished, forever. Create gradual enhancements to your web design over the years to stay updated.
And here’s something you would possibly need to contemplate when changing your web design. The trend now’s having those white space a.k.a negative space along with simple layouts. Gone are the times where you can find many components crumpled in one section of a page.
Incorporating these white spaces in your web design can improve readability, therefore, serving to the users find the data they want easily in scanning your website.
4. Your web design doesn’t make a good first impression
First impressions are everything. The reality is that you just only have 3 seconds to create a first impression on website visitant. If your website doesn’t make a good impression within this time frame, you will probably miss opportunities.
You can read more about :
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5. Your website isn’t trustworthy or credible
Your website isn’t trustworthy. It’s incomplete. People are afraid to shop for something on your website, because “they don’t know who you are”. Poor web designs will dramatically increase this feeling.
48% of people believe web design as the most important factor in deciding the quality of a business. Your web design is that the reason people are converting, or not converting on your website.
6. Your website includes a high bounce rate
Your website includes a high bounce rate. The bounce rate is that the percentage of visitors to a website who navigate far away from the site once viewing only 1 page. In other words, people are exiting your website as soon as they enter it. The only approach you’d be ready to establish your bounce rate is by employing a website analytics supplier, like Google Analytics. The average bounce rate for many websites varies between 40-50%. Though, this varies across different industries. Your goal must be to own the lowest bounce rate possible. Low bounce rates indicate that guests find your website to be valuable. Therefore, the lower bounce rate you’ve got, the additional opportunities you’ve got to extend sales. More practical web design will decrease your bounce rate and increase your conversions.
7. Your website includes a low time-on-site
Your website guests don’t stay your website long. Your website is turning people off. They’re not finding what they’re trying to find. This might mean that your website is difficult, confusing, or simply ineffective. More practical web design can probably increase your time-on-site. The longer individuals stay your website; the additional value they’re finding on it. The additional value you offer your website guests, the additional probably they’re going to convert.
8. Your web design isn’t mobile-friendly
Your website isn’t mobile-friendly. You don’t even know if your website is mobile-friendly because you never visit your website on your mobile device. Your website guests are having a tough time navigating through your website. In fact, you look through your analytics and spot that none of your conversions return from mobile-devices. Is that this you?
50% of all internet users are using mobile devices. 46% of all those who use mobile devices reported difficulties in navigating websites. An efficient web design a website that focuses on the desktop, and mobile experience.
You can read more about :
6 Reasons to Update Your Website
Mobile Web Design: What Clients Need to See on Their Phones
9. Your website isn’t responsive
Your website isn’t responsive. Responsive websites can expand to the complete screen of whichever device you’re using. Typical devices are desktop computers, tablets, and mobile devices. Unresponsive websites will result in a number of the signs we’ve mentioned above. It will cause high bounce rates, low time-on-site, and no conversions.
In order to supply the best website experience to your guests, your website should be responsive. This is often a non-negotiable feature of your website. Your guests are accessing your website on numerous devices and if you would like to maximize your conversions, you need a responsive website.
10. Your website is slow
Your website is slow. Or, your website loads slowly on certain devices or browsers. For instance, your website might load slowly on Google Chrome, however, it loads perfectly on Firefox. You must troubleshoot this, and if it’s loading slow, you must repair this.
Remember, you only have 3 seconds to create a positive impression on your guests. If those 3 seconds are being spent making an attempt to load your website, you’re in big trouble. Your guests are progressing to exit before your website even loads! Don’t miss out on opportunities by using an ineffective website.
You can read more about :
Understanding Bandwidth and Disk Space: Essential Metrics for Website Hosting
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11. Your website menu is ineffective
Your website menu is pointless. It doesn’t facilitate your guests to find something. They can’t even work out the “products” or “contact us” page of your website. You’ll be missing opportunities because of an ineffective website menu. Effective web design will include a sitemap. This sitemap will include the pages on your website, and the way your menu and website structure can navigate them to those pages.
12. Your website has no call-to-actions
Your website has no call-to-actions. And unfortunately, you do not even know what a call-to-action seems like. A call-to-action button is simply the area of a webpage that entices action. An example would be “sign-up now” or “get started today”.
You need a web design that creatively uses call-to-actions. This is often necessary to require your website guests from point A to point B. It’ll take them from your home page to the purchase page. Without call-to-actions, you’re failing to assist your guests to navigate through your website.
13. Your website is on Wix, Weebly, or GoDaddy
Your website is on Wix, GoDaddy, Weebly, or something comparable. These websites are restricted. The designing interface is limited. The Search Engine Optimization ( SEO ) practicality is limited. And, it looks cheap.
We can consider a website and automatically tell it’s a Wix website. While these platforms are good for small businesses to set something up (instead of nothing), it fails to make trust and quality. And since we’re being honest, most business owners don’t seem to be web designers. you will struggle with color-schemes, layouts, and miss easy things that a web designer won’t.
14. Your cousin, nephew, or close friend designed your website
You never liked your website, however, your friend designed it. So, you reserved it.
Or, you probably did not wish to pay the value for a good web design service, thus you let your nephew design your website.
You saved some cash, but you may be losing extra money. While your business finally includes a website and online presence, you will be missing larger opportunities to maximize conversions. If you’re not 100% liking website, your guests most likely don’t seem to be either. And, this could cause you to try something concerning your web design.
15. Your website is difficult to understand
Your website is difficult to understand. It is good to you, but nobody else. You used extravagant words that prospective clients don’t understand. The photos on the website don’t correspond with the message you would like to portray. The font varieties are inconsistent and also the font sizes don’t follow best practices. Get the point? Professional web design will get this right, the first time. Avoid spending unnecessary time and energy on a website that you are progressing to utterly overhaul within the future.
16. You’re continuously thinking about changing your website
You are insecure concerning your website. As soon as you tell somebody your website URL, you say “don’t choose it, we’re still performing on it”. While you actually don’t want people to evaluate your website, you’re not extremely performing on it.
With the correct web design, you must not be insecure. You’ll be confident in your website’s aptitude to efficiently communicate your message to your guests. You’ll trust your conversion funnel and feel more well-off with investment in advertising services.
17. Your website doesn’t rank on search engines
Your website isn’t optimized for search engines. It doesn’t have the acceptable tags, coding, or descriptions for Search Engine Optimization ( SEO ). As a result, you’re missing out on thousands of free guests to your website. Effective web design is optimized for SEO. While you’ll pay months learning SEO to implement it, your best is choice is presumably to use a professional Search Engine Optimization ( SEO ) company to work on your site’s Search Engine Optimization ( SEO ).
You can read more about :
How to Find the Best Keywords for Your Website to Boost SEO
5 Search Engine Optimization ( SEO ) Tips to Help Your Website Ranking to Get Higher
How Can Search Engine Optimization ( SEO ) Assist Your Small Business to Develop?
Reasons Why Search Engine Optimization ( SEO ) Is Vital for Small Local Businesses
9 SEO Areas to Concentrate On to Enhance Your Video’s Visibility
Tips to Choose an SEO Agency or Full Time SEO Specialist
Here Are 5 Reasons Why Your Company Still Needs Search Engine Optimization ( SEO )
18. Your website doesn’t receive referrals
Your website doesn’t receive any referral traffic. Your website isn’t being shared on social media. It’s not featured in industry-related blogs. Your own clients don’t seem to be sharing or recommending your website to their friends.
An effective website will change this. If you concentrate on providing the best website experience to your guests, they’re going to become your biggest advocate. They’re going to share it all of social media and with their friends. You’ll also probably see a rise in referral traffic from alternative websites that find your website’s content to be helpful.
19. Your website doesn’t have a blog
Although content is king, your website doesn’t have a blog. Perhaps, the platform your website was designed on is incapable of getting a blog. Or, you simply don’t know to put in it. Either way, you must have a blog.
20. Your Facebook, Amazon, or Etsy page is your website
Your Facebook, Amazon, or Etsy page is your website. It’s where most of your sales occur. Your clients don’t even know your website exists. Perhaps, it’s because you think that it’s inappropriate or not necessary.
Wrong. It’s still necessary to own a website. All brands ought to have some kind of hub to their marketing efforts. Although the transaction might not take place on your website, it should still be valuable. Most shoppers do their research online. And, your website will facilitate them to do their research. An advised client could be a great client. Use a good website to tell your audience.
21. You do not have a website
You do not have a website or any internet presence. Perhaps, you’re a brick-and-mortar shop and your clients find you offline. You’ve been in business for years, and perhaps you think that you do not need one.
Absolutely Wrong. Sooner or later, if you don’t have a web presence, you’ll not have a business. The shift to online isn’t any longer a trend. It’s a fact. Invest in a good website to expand your business online.
22. You hardly get positive feedback on your website
You hardly get positive feedback on your website. Maybe you create sales, however never survey your clients to inquire about their experience together with your website.
You may be missing opportunities to extend your conversion rate. One change on your website might increase your sales. If you never get positive feedback on your website, ask for it. Survey your clients, or ask a friend, to present their feedback on your website. There could also be basic design changes you’ll build to extend your bottom-line.
23. Your web design doesn’t cause you to stand out
Your guests can’t tell what’s special concerning your business. Your website doesn’t differentiate from the competition. You’re are saying the same thing in the same way as the many other businesses similar to you.
Effective web design will facilitate your business to stand out. You don’t follow the market. You’ll do something utterly different together with your website that makes your business special in the eyes of your guests.
24. Your website is a liability, not a plus
Your website is a liability, not a plus. It’s harming you more than helping you. It’s costing you money, and not making money.
Your website has to be a plus, not a liability. It has to create traffic, leads, and sales. If it’s not, you must take into consideration redesigning your website.
25. Redesigning your website will take your business to the next level
When considering a web design, think about your website as if it had been a store. It’s the platform within which your guests make purchasing choices. If your clients visit a messy store, they’re going to have a bad experience. If your clients can’t find your products (or services), they will not buy it.
If you need any help to get a new design for your website, our expert team in Creative 4 All is always ready to assist you. We are ready to help you at any time. Just contact us!
